Client: Miles PartnershipServices: Cultural Branding, Cultural Tourism DevelopmentYear: 2023Brief: Develop a culturally rich and visually impactful cultural branding solution for the International Tourism Partnership Program, founded on rich and authentic Māori culture, and common values shared by indigenous communities globally.Contributors: Project Lead – William Stewart; Mātanga Toi Māori – Katera Maihi; Graphic Design – Mike Dunn. …
Client: Te Rūnanga o Ngāti AwaServices: Strategic Communication, Video ProductionYear: 2019Brief: Design and deliver a high-impact and emotive video production to cornerstone the Korehāhā Whakahau launch communications campaign.Contributors: Project Lead – William Stewart; Director – Ihākara Wilson; Cam Op and Edit – Rangi Rangitukunoa. We love a good taiao kaupapa, so when Te Rūnanga o …
Client: Te Rūnanga o Ngāti AwaServices: Cultural Tourism Strategy DevelopmentYear: 2019Brief: Develop an innovative, fit-for-purpose iwi tourism development strategy to maximise the contribuiton of Ngāti Awa commercial tourism activty towards the holistic aspirations of the iwi.Contributors: Project Lead – Jymal Morgan (Ihu Pākihi Ltd); Economic Development Specialist: Dr John Reid (J.L Reid Ltd); William Stewart …
Client: Te Rūnanga o Ngāti AwaServices: Cultural Tourism ConsultingYear: 2011-12Brief: Establish a ‘world-class’ end-to-end tourism product based at Mataatua WharenuiContributors: Project Lead – John Leuthart (Leuthart & Co); Digital Direction – Emily Loughman, Tim Denee (Click Suite); Market and Production Manager – William Stewart (Mauriora). Tasked with designing and delivering a “world-class” cultural tourism …
Mataatua Wharenui Visitor Experience Development Read More »
Client: Te Rūnanga o Ngāti Awa Services: Integrated Marketing Strategy Development and Delivery Year: 2011-12 Brief: Design, develop and execute a comprehensive brand, marketing and communications strategy to build brand awareness and increase enrolments. Contributors: Project Lead – William Stewart; Research & Data Specialist: Duncan Macintosh (Key Research); Communications Advisor – Karla Akuhata (Mauriora) Te Wānanga …
Te Wānanga o Raukawa Rebrand and Strategic Marketing Project Read More »
Client: Eastern Bay Road Safety ProgrammeServices: Strategic Communication, Behaviour Change CampaignYear: 2016 Brief: Develop and execute a road safety behaviour change campaign targeting three specific regional risk areas: young drivers, Māori and rural road users.Contributors: Project Lead – William Stewart; Digital Animation – Anaru Ranapia; Creative – Frances Maia. We had the privilege of collaborating with the Eastern …
Client: Te Wānanga o Raukawa FoundationServices: Strategic Brand DevelopmentYear: 2018Brief: Develop a culturally responsive brand and marketing communications strategy for Te Wānanga o Raukawa FoundationContributors: Project Lead – William Stewart; Graphic Design – Frances Maia. In 2018, we were engaged by Ōtaki based Te Wānanga o Raukawa Foundation to help enhance and professionalise their marketing …
Client: Te Wānanga o raukawa Services: Marketing Research, Stakeholder Engagement Year: 2016 Brief: Undertake a comprehensive market research investigation to assist Te Wānanga o Raukawa in assessing the feasibility of their Marae Based Studies offerings. Contributors: Project Lead – William Stewart; Research Consultant – Duncan McIntosh Te Wānanga o Raukawa (TWOR), a tikanga Māori tertiary education …
Client: Eastern Bay Road Safety ProgrammeServices: Strategic Communication, Behaviour Change, Influencer MarketingYear: 2015Brief: Design and deliver an innovative and transformational road safety campaign to specifically target at-risk and hard-to-reach audiences.Contributors: Project Lead – William Stewart; Influencer – Jimi Jackson; The Eastern Bay of Plenty, an area prominently featured on NZTA’s Communities at-risk register, faced significant road …